This project involved the development of a cohesive brand identity for DO SO, with a focus on authentically reflecting the brand's essence and objectives. The work included designing the logo, selecting an appropriate color palette, and choosing typography to resonate with the target audience. The brand’s tone and voice were also defined to ensure consistency across all communication channels.
Client: DO SO (Personal Project)
Services: Branding, Tone & Voice, Product Design, Web Design
Year: 2022
Four Thirty Studio
A multidiscipinary one-woman boutique studio creating thoughtful experiences through storytelling for compelling brands with soul and substance.
Location
Everywhere
Having one too many cups of coffee in Richmond, VA
Services
Creative Direction
Marketing Services
Design Services
Brand Identity
Website Design
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